6. RetailTec Congress Agenda

CONGRESS TIMEFRAME

9:00 - 9:20 OPENING CEREMONY OF THE CONGRESS

9:20 - 11:05 THE AGE OF TECH - STRATEGIES FOR DEVELOPING MODERN TRADE

11:05 - 12:25 #RETAILTECH THE DIGITAL FACE OF RETAIL

11:05 - 12:20 Workshop: Optimising supply chain planning and management in the CPG industry: effective strategies to increase efficiency and profitability

12:25 - 13:15 BRUNCH & NETWORKING BREAK

13:15 - 14:10Understanding the Customer in the Digital Era

13:00 - 14:15Workshop: Sustainability and efficiency in retail: Modern product, emissions and supply chain management strategies

14:10 - 15:20 GREEN TRADE PRACTICES AND ENVIRONMENTAL RESPONSIBILITY

15:20-16:05 #ARTIFICIAL INTELLIGENCE UNDER CONTROL

16:05 DINNER

8:30 – 9:00 Registration of Guests

9:00 – 9:10 Opening of the congress

9:10-9:20 Keynote speech by the Program Council Chairs

Renata Juszkiewicz, President of the Board at POHiD, Vice President of EuroCommerce
Agnieszka Kubera, CEO, Accenture Poland

THE AGE OF TECH - STRATEGIES FOR DEVELOPING MODERN TRADE

9:20-9:35 Economics of Technological Investments in Trade Speech:

prof. dr hab. Konrad Raczkowski, Dyrektor Centrum Gospodarki Światowej, UKSW

9:35-10:10 Retail in the age of digital transformation Opening Discussion:

Does it still make sense to invest in technology? Is there still a place for this in the age of omni-channel?
Where will the next breakthrough in the industry occur, and how will the future of retail be shaped?
How can you strengthen your position in the market through investments in automation and robotics? What will bring a return and measurable business results?

Speakers:

Katarzyna Tokarewicz, Leader, Director with experience in Company Transformation and Strategic Projects, Auchan Retail Poland
Paweł Grabowski, Director of Unmanned Solutions and Board Member, Żabka Future

Moderator:

Krzysztof Kośmider, Managing Director, Accenture

10:10-10:50 Trading for the digital age Inaugural Debate:

How is innovation changing the landscape of commerce in Poland? Is the Polish market unique?
Versatility, multichannel, competitiveness - what does modern commerce rely on today? Business development directions, trends and strategies in the industry
How can we take advantage of the opportunity given by ubiquitous digitisation? Where are credibility and trust in all this?
How can retailers strike a balance between customer experience design and business performance?
Payments of retail. What are the directions of the development of payment infrastructure? How much are retailers' and consumers' expectations changing in the area of payments?
Inflation and operating costs - how can initiatives be introduced and adjusted to increase operational efficiency?

Speakers:

Małgorzata Bochenek, Director of business development, transformation and digital, IKEA Retail
Katarzyna Zubrzycka, Head of Merchant and Acquirer CEE, Visa
Arkadiusz Mierzwa, Corporate Communication Director, Jeronimo Martins Poland
Rafał Mielcarek, Director of Finance, Lidl Poland
Jacek Żurowski, Regional Director, Board Member for Central and Eastern Europe, Zebra Technologies

Moderator:

Karol Tokarczyk, Digital Economy Analyst, Polityka Insight

10:50-11:05 The Future of Big Data in the Energy Industry: How to Reduce Data Processing Costs Case:

Adam Szymański, Founder & CTO, Oxla

#RETAILTECH THE DIGITAL FACE OF RETAIL

11:05-11:35 The x-commerce market or what is powering e-commerce? Debate:

What is driving the x-commerce market? How should online trading jump into 5th gear? In what areas does technology support its development?
Short-term change or long-term company strategy? How do you prepare traditional retail to implement an online business model?
Real value or where to build online commerce? Risks of transforming businesses that are not specialised in digital commerce
How can we sustainably and rationally build sales online from the perspective of suppliers and retailers?
Multichannel sales as a solution embedded in the brand's DNA. Omnichannel experience: What technology areas are key to the successful integration of online and offline channels?

Speakers:

Monika Kolaszyńska, CEO, Super-Pharm Polska*
Grzegorz Bielecki, Chief Operating Officer, Member of the Board, Frisco
Łukasz Kuczkowski, Head of Digital Commerce Strategy Personal Care Europe & Australia New Zealand, Unilever
Szymon Turnau, Digital & E-commerce Director, Auchan Polska

Moderator:

Cezary Kupiec, Retail Sector Expert

11:35-11:45 How to ensure high application availability at the lowest cost in the Retail sector? Case:

Pavel Arno, Automation Brand Specialist, IBM Polska
Mateusz Buczkowski, Board Member and Head of R&D, Grandmetric

11:45-12:00 qOMS - New Opportunities for Managing Fast E-commerce Orders in Supermarkets and Hypermarkets from IBM (Automation, Integration, Watsonx.AI) Case:

Marcin Gajdziński, General Director of IBM for Poland, the Baltic States, and Ukraine
Robert Izdebski, Executive Manager IBPM

12:00-12:25 From opinion to data analysis. How do you get quantifiable value out of available data? Debate:

Predictive analytics and the ability to accurately predict consumer behaviour, retail industry trends, product demand and fraud detection
Security and best practices in data management - or how technology supports trade management

Speakers:

Paweł Borkowski, Managing Director, Integral Solutions
Łukasz Dylewski, Chief Data Officer, Leroy Merlin
Paweł Marcinkowski, Senior Manager, Data & AI Leader, Allegro Pay

Moderator:

Wanda Żółcińska, Editor-in-Chief of HandelExtra.pl, VFP Communications.

12:25-13:15 BRANCH & NETWORKING

UNDERSTANDING THE CUSTOMER IN THE DIGITAL AGE

13:15-13:55 Customer for new technologies or how consumers are driving innovation in commerce? Debate:

Industry strategies and sales trends - changing the business model through digitisation
Gen Z and Alpha consumers - their influence on decisions and direction of trade development and shaping of offers and marketing campaigns
Hyperpersonalization with a capital H vs. customer security and data privacy awareness
Data-driven approach. Data management in creating a clear path to purchase
How does embedded finance affect the customer experience? What plays first fiddle In payments? (Cashless payments, BNPL and the future of biometrics)
Subscription models - changing the approach of customer awareness to short-term solutions

Speakers:

Katarzyna Zubrzycka, Head of Merchant and Acquirer CEE, Visa
Mirosław Drab, Dyrektor Marketplace, empik.com
Łukasz Dwulit, Head of CEE, Klarna
Michał Przybysz, Chief Digital Officer, E-commerce Director, Board Member, Super-Pharm Polska

Moderator:

Michalina Szczepańska-Brzozowska, Editor-in-Chief of "Handel" Magazine, handelextra.pl portal, VFP Communications

13:55-14:10 How do companies use Gen AI technology in practice? Use Case:

Jakub Mariański, Manager, Gen AI for Marketing, Accenture Song
Jacek Szwankowski, Senior Manager, Accenture Song

GREEN TRADE PRACTICES AND ENVIRONMENTAL RESPONSIBILITY

14:10-14:50 The future of recycling: practical aspects of introducing a deposit return scheme in Poland Debate:

Technological requirements of the deposit return scheme—What technological solutions are necessary for the effective implementation and operation of the deposit return scheme on a large scale?
Innovative technologies and how they have been used to streamline the packaging return process
Instant gratification - challenges with payment methods and developing solutions to return deposits directly to the card
What steps should be taken to ensure that all stakeholders adopt the same technology standards? Is it necessary?

Speakers:

Anita Sowińska, Undersecretary of the Ministry of Climate and Environment
Magdalena Markiewicz, President of the Board, POLKA Operator Systemu Kaucyjnego Not For Profit
Piotr Lubiewa-Wieleżyński, Sales Development Director, Carrefour Poland
Karol Stec, Director of Project Coordination, Polish Organization of Trade and Distribution
Tomasz Suligowski, Logistics Manager, Lidl Poland

Moderator:

Dr inż. Andrzej Gantner, Vice President of the Board, General Director of the Polish Federation of Food Producers Employers' Union

14:50-15:20 Trade sustainability as a transformative force Debate:

Value chain in ESG - expectations and new rules of cooperation. Agreement between the manufacturer and the retailer throughout the value chain. Differentiating expectations about small businesses and suppliers
A broad view of accountability. Reporting is not enough; where should solutions to problems be found, and how should they be implemented?
How can technology support commerce with current requirements, facilitate Reporting and minimising company value chain risk?
Recycle, Recover, Reuse or e-commerce actions for sustainable trade
From start to finish - or what is the cost to the environment in the global supply chain? Ways to reduce them
How supply chain planning and optimisation measurably reduce trade losses and the scale of food waste?

Speakers:

Agnieszka Koc, Director of Environmental Affairs, Jeronimo Martins Polska
Kinga Sowik, Director of Responsible Business, Castorama Polska
Kinga Wyganowska, Senior Account Executive, RELEX Solutions
Bartłomiej Duczmal, Environment Coordinator - CSR, Auchan Retail Poland

Moderator:

Michał Kokoszkiewicz, Journalist, Wydawnictwo Gospodarcze

#ARTIFICIAL INTELLIGENCE UNDER CONTROL

15:20-15:35 Cyber Threats in Modern Retail: Is Your Company Really Protected? A Professional SOC in Action. Use Case:

Jakub Hajduga, Key Account Manager, Maxto ITS

15:35-16:05 AI here and now! Gold is the key to success, or is it just a fashionable investment? Debate:

Prioritization of artificial intelligence applications. How to rationalise the areas that require its implementation? Is it really worth implementing everywhere, or does it sometimes do more harm than good?
How do you define the value of data in the broader ecosystem? Building data platforms between suppliers and retailed - benefits for business
The use of predictive analytics and how it works
Integral connectors of artificial intelligence and commerce:

Cloud solutions
Technologies to improve security. Countering fraud generated by AI

Directions of technological development after AI

Speakers:

Tomasz Górski, Head of Product, InPost Pay
Dariusz Korzun, Chief Architect of Generative AI Platform, PepsiCo
Michał Kuziemski, Head of Data Science, RTV EURO AGD
Karim Sylla, Director of Analytics & Data Science, Żabka Group

Moderator:

Joanna Kowal, Data Science Manager, Allegro Pay

16:05 DINNER

9:45 – 10:40 Shaping trade development strategies in the new reality Debate:

Dynamic changes in the Polish economy and forecasts for the industry for the immediate months
How to face the challenges of the reality around us?
How can technology enable us to face the current challenges?
Effects of the insecure economic situation - forecasts for the immediate months
Managing trade networks - challenges and directions of cooperation in the face of a new reality (employment, supply management, ensuring continuity of supplies)
A global slowdown of e-trade. How hard does inflation strike e-commerce? How to prepare yourself for the slowdown of the e-commerce market?
How to cope with it? - building an active promotion policy and growing advertisement costs
A fall in the value of the consumer’s basket

Speakers:

Renata Juszkiewicz, President of the Management Board, Polish Organization of Trade and Distribution
Agnieszka Kubera, Products Managing Director Poland, Accenture
Phd. Adam Manikowski, Vice President of the Management Board of the Żabka Group, Managing Director of Żabka Polska
Henryk Orfinger, Chairman of the Supervisory Board, dr Irena Eris S.A.
Prof. Konrad Raczkowski, Director of the Center for World Economy, UKSW
Maciej Włodarczyk, CEO, Iglotex

Moderator:

Piotr Mazurkiewicz, Journalist, Rzeczpospolita

10:40 – 11:25 Trade in the face of the energy crisis Debate

Energy restrictions and the specter of continuity threat in the functioning of the business
Trade as critical infrastructure. Potential strategies and technological solutions
Readiness of trade networks and preventive actions in the face of crisis risk
Energy Efficiency Solutions. Adapting and optimizing standards to meet the needs of retail chains

Speakers:

Marek Dobies, Board Member, Stowarzyszenie OSDnEE
Krzysztof Kośmider, Managing Director, Accenture
Maciej Kowalski, Chief Executive Officer, Enefit Polska
Marcin Poniatowski, Board Member, Marketing Director, Lewiatan Holding
Krzysztof Poznański, Managing Director, Polish Council of Shopping Centers
Artur Zawieska, Dyrektor Techniczny, Auchan Polska

Moderator:

Sonia Sobczyk-Grygiel, Journalist, Dziennik Gazeta Prawna

12:00 – 12:45 Transformation, challenges, and threats for the supply chain Debate:

De-globalisation of the supply chains and preparing new strategies for its functioning
Supply chain management:
- Supplier as a trade partner
- How to manage local and foreign supplies
- Optimization and transparency of processes
- Risk reduction and improvement of logistic processes
Challenges connected with shortage of goods and tools necessary for overcoming disruptions to the FMCG supply chain (reliable data, automated analytics)
Product category management and optimization of the choice of assortment in the databases
How to shorten the processing time and rebuild broken supply chains?
How can innovative products help in strategy optimization?
Alternative warehouse options and better optimization of the existing storage space
Investments in automated warehouses and new technologies for packing and sending products

Speakers:

Grzegorz Dołęga, Supply Chain Development Manager, Lotte Wedel
Michał Samborski, Head of Development, Panattoni Development Europe
Mateusz Staniszewski, Proxy, Distribution Center Director, Kaufland Polska
Jacek Żurowski, Regional Director of Zebra Technologies in Central Europe

Moderator:

Piotr Sędziak, Member of the Polish Association of Logistics and Purchasing Managers, PSME Expert, Managing Director, Orbico Supply

14:25 – 15:10 E-commerce. Sector challenges and development thanks to the use of technology Debate:

Key technology trends in retail in the face of dynamic macroeconomic changes
E-commerce live and social commerce - shopping directly in the application
Buy now, pay later – development of BNPL
Looking for products with the use of images
The development of augmented reality and its popularization
Further growth of marketplaces
The potential of the same day delivery in Poland
Building traffic in e-commerce

Speakers:

Piotr Hołownia, Country Digital Manager, IKEA
Krzysztof Korus, Legal Counsel, Partner, DLK Legal Korus
Marek Nowakowski, Business Development Manager, Exorigo-Upos
Ewa Starkiewicz, Head of Digital, LEROY MERLIN
Michał Przybysz, Chief Digital Officer, E-commerce Director, Board Member, Super-Pharm
Kamil Zabadała, Country Manager - Poland, Czech Republic and Slovakia, Infobip

Moderator:

Michał Pieprzny, Co-chairman of the RetailTec Congress Advisory Board

15:35 – 16:15 Trends on the e-grocery market in Poland Debate:

E-grocery market - food in e-commerce
Subscription business model of sales – not only in e-commerce
FoodTech - fashion or innovative solution for the retail industry
Will the e-grocery industry smooth the way for such a form of sales?
Testing the market of q-commerce shopping. Food sales as a growth factor of quick commerce services

Invited speakers:

Marcin Dakowski, Managing Director, InPost Fresh
Mateusz Kowalczyk, CEO & Co-Founder, Foodsi
Arkadiusz Krupicz, Co-founder, Country Manager, pyszne.pl
Bartek Prokopowicz, Head of Q-commerce, Glovo
Marta Strzyżewska, Marketing & eCommerce Director, Frisco.pl

Moderator:

Michalina Szczepańska Editor in chief, Handel magazine, VFP Communications

10:10 – 11:00 Digitalization and sustainable solutions for trade Debate:

New trend in e-commerce - charge for carbon footprint meant for eco-projects
Ecological benefits = economic and image benefits. How do the networks get involved in pro-environmental activities?
Building pro-ecological awareness and behaviors
Conscious shopping – development of pro-environmental activities in e-commerce
Re-commerce trend – second life and trade in used goods
Circular economy
Climate neutrality given transformation
The potential of the same day delivery in Poland - development of courier networks and the ecological expectations of one-day deliveries
Eco-returns

Invited speakers:

Magdalena Brzezińska, Director of Corporate Affairs, Group Żywiec
Marta Mikliszańska, Head of Group Public Affairs & ESG, Allegro
Michał Siwek, Head of International Hub Food & Agri Department, BNP Paribas Bank Poland
Łukasz Zembowicz, Board Member, Sales and Marketing Director, DPD Polska

Moderator:

Łukasz Stępniak, Editor in Chief, Wiadomości Handlowe

11:15 – 12:15 Modern trade and shaping the consumer shopping experience Debate:

War’s influence on consumer behaviors
Post-purchase activities taken by companies in reply to the changing reality
How to meet the expectations of Generation Z, who is the first to actively look for interactive, unique, and digital services as a part of their purchase?
Omnichannel and developing new access channels
Modern tools for comfortable online payment service in Internet shops and communication with customers
How can virtual technologies help in solving real challenges?
Customer data platform, building own communication channels and access channels
Trade data analysis as a key to building better client experience: personalization of offers, trust building, loyalty programs

Speakers:

Andrzej Czarnecki, Director of Retail Network Development Department, Neonet
Grzegorz Rogaliński, Chief Executive Officer, Exorigo-Upos
Wojciech Wieroński, Expert in the commercial sector, Member of the CIMA Council
Marek Złakowski, Digital & Customer Development Director, Jeronimo Martins Poland
Katarzyna Zubrzycka, Head of Merchant and Acquirer CEE, VISA

Moderator:

Michalina Szczepańska, Editor in chief, Handel magazine, VFP Communications

13:30 – 14:20 Employee journey and building employee experience Debate:

Managing employee experiences. Employee Experience and Employer Branding
Focusing on an employee from a longtime perspective
Aiming at the development of employee’s competences
Mapping the employee journey and managing their experiences
Change of transactional model into a relational model
Employer's responsibility
Facilitation of work thanks to technological solutions
Optimization of store processes and planning work time
Keeping employees and growing “war for talents”

Invited speakers:

Karolina Cikowska, Country Lead, Upwardly Global
Joanna Czuchnowska, HR Director, Media Markt Saturn
Kalina Kordalska, Director of the Employee Relations Department, Kaufland

Moderator:

Kinga Kurysia, Sub-Editor, Magazyn Rekruter

8:30 – 9:00 AM

Guest registration

9:00 – 9:10 AM

Opening of the Congress

9:10 - 10:20 AM

OPTIMISATION - THE NEW FACE OF THE FUTURE TRADE

10:20 - 11:25 AM Part 1 INCREASED COMPETITIVENESS THROUGH COST OPTIMISATION

11:25 - 12:00 AM

COFFEE BREAK

12:00-1:00 PM Part 2 FOCUS ON THE CUSTOMER AND CUSTOMER LOYALTY

1:00-2:25 PM Part 3 DIRECTION - INNOVATIONS

2:25-3:10 PM

LUNCH

3:10-4:50 PM

Best practice sharing session

4:50 PM

END OF THE CONGRESS

9:45 – 10:40 Shaping trade development strategies in the new reality Debate:

Dynamic changes in the Polish economy and forecasts for the industry for the immediate months
How to face the challenges of the reality around us?
How can technology enable us to face the current challenges?
Effects of the insecure economic situation - forecasts for the immediate months
Managing trade networks - challenges and directions of cooperation in the face of a new reality (employment, supply management, ensuring continuity of supplies)
A global slowdown of e-trade. How hard does inflation strike e-commerce? How to prepare yourself for the slowdown of the e-commerce market?
How to cope with it? - building an active promotion policy and growing advertisement costs
A fall in the value of the consumer’s basket

Speakers:

Renata Juszkiewicz, President of the Management Board, Polish Organization of Trade and Distribution
Agnieszka Kubera, Products Managing Director Poland, Accenture
Phd. Adam Manikowski, Vice President of the Management Board of the Żabka Group, Managing Director of Żabka Polska
Henryk Orfinger, Chairman of the Supervisory Board, dr Irena Eris S.A.
Prof. Konrad Raczkowski, Director of the Center for World Economy, UKSW
Maciej Włodarczyk, CEO, Iglotex

Moderator:

Piotr Mazurkiewicz, Journalist, Rzeczpospolita

10:40 – 11:25 Trade in the face of the energy crisis Debate

Energy restrictions and the specter of continuity threat in the functioning of the business
Trade as critical infrastructure. Potential strategies and technological solutions
Readiness of trade networks and preventive actions in the face of crisis risk
Energy Efficiency Solutions. Adapting and optimizing standards to meet the needs of retail chains

Speakers:

Marek Dobies, Board Member, Stowarzyszenie OSDnEE
Krzysztof Kośmider, Managing Director, Accenture
Maciej Kowalski, Chief Executive Officer, Enefit Polska
Marcin Poniatowski, Board Member, Marketing Director, Lewiatan Holding
Krzysztof Poznański, Managing Director, Polish Council of Shopping Centers
Artur Zawieska, Dyrektor Techniczny, Auchan Polska

Moderator:

Sonia Sobczyk-Grygiel, Journalist, Dziennik Gazeta Prawna

12:00 – 12:45 Transformation, challenges, and threats for the supply chain Debate:

De-globalisation of the supply chains and preparing new strategies for its functioning
Supply chain management:
- Supplier as a trade partner
- How to manage local and foreign supplies
- Optimization and transparency of processes
- Risk reduction and improvement of logistic processes
Challenges connected with shortage of goods and tools necessary for overcoming disruptions to the FMCG supply chain (reliable data, automated analytics)
Product category management and optimization of the choice of assortment in the databases
How to shorten the processing time and rebuild broken supply chains?
How can innovative products help in strategy optimization?
Alternative warehouse options and better optimization of the existing storage space
Investments in automated warehouses and new technologies for packing and sending products

Speakers:

Grzegorz Dołęga, Supply Chain Development Manager, Lotte Wedel
Michał Samborski, Head of Development, Panattoni Development Europe
Mateusz Staniszewski, Proxy, Distribution Center Director, Kaufland Polska
Jacek Żurowski, Regional Director of Zebra Technologies in Central Europe

Moderator:

Piotr Sędziak, Member of the Polish Association of Logistics and Purchasing Managers, PSME Expert, Managing Director, Orbico Supply

14:25 – 15:10 E-commerce. Sector challenges and development thanks to the use of technology Debate:

Key technology trends in retail in the face of dynamic macroeconomic changes
E-commerce live and social commerce - shopping directly in the application
Buy now, pay later – development of BNPL
Looking for products with the use of images
The development of augmented reality and its popularization
Further growth of marketplaces
The potential of the same day delivery in Poland
Building traffic in e-commerce

Speakers:

Piotr Hołownia, Country Digital Manager, IKEA
Krzysztof Korus, Legal Counsel, Partner, DLK Legal Korus
Marek Nowakowski, Business Development Manager, Exorigo-Upos
Ewa Starkiewicz, Head of Digital, LEROY MERLIN
Michał Przybysz, Chief Digital Officer, E-commerce Director, Board Member, Super-Pharm
Kamil Zabadała, Country Manager - Poland, Czech Republic and Slovakia, Infobip

Moderator:

Michał Pieprzny, Co-chairman of the RetailTec Congress Advisory Board

15:35 – 16:15 Trends on the e-grocery market in Poland Debate:

E-grocery market - food in e-commerce
Subscription business model of sales – not only in e-commerce
FoodTech - fashion or innovative solution for the retail industry
Will the e-grocery industry smooth the way for such a form of sales?
Testing the market of q-commerce shopping. Food sales as a growth factor of quick commerce services

Invited speakers:

Marcin Dakowski, Managing Director, InPost Fresh
Mateusz Kowalczyk, CEO & Co-Founder, Foodsi
Arkadiusz Krupicz, Co-founder, Country Manager, pyszne.pl
Bartek Prokopowicz, Head of Q-commerce, Glovo
Marta Strzyżewska, Marketing & eCommerce Director, Frisco.pl

Moderator:

Michalina Szczepańska Editor in chief, Handel magazine, VFP Communications

10:10 – 11:00 Digitalization and sustainable solutions for trade Debate:

New trend in e-commerce - charge for carbon footprint meant for eco-projects
Ecological benefits = economic and image benefits. How do the networks get involved in pro-environmental activities?
Building pro-ecological awareness and behaviors
Conscious shopping – development of pro-environmental activities in e-commerce
Re-commerce trend – second life and trade in used goods
Circular economy
Climate neutrality given transformation
The potential of the same day delivery in Poland - development of courier networks and the ecological expectations of one-day deliveries
Eco-returns

Invited speakers:

Magdalena Brzezińska, Director of Corporate Affairs, Group Żywiec
Marta Mikliszańska, Head of Group Public Affairs & ESG, Allegro
Michał Siwek, Head of International Hub Food & Agri Department, BNP Paribas Bank Poland
Łukasz Zembowicz, Board Member, Sales and Marketing Director, DPD Polska

Moderator:

Łukasz Stępniak, Editor in Chief, Wiadomości Handlowe

11:15 – 12:15 Modern trade and shaping the consumer shopping experience Debate:

War’s influence on consumer behaviors
Post-purchase activities taken by companies in reply to the changing reality
How to meet the expectations of Generation Z, who is the first to actively look for interactive, unique, and digital services as a part of their purchase?
Omnichannel and developing new access channels
Modern tools for comfortable online payment service in Internet shops and communication with customers
How can virtual technologies help in solving real challenges?
Customer data platform, building own communication channels and access channels
Trade data analysis as a key to building better client experience: personalization of offers, trust building, loyalty programs

Speakers:

Andrzej Czarnecki, Director of Retail Network Development Department, Neonet
Grzegorz Rogaliński, Chief Executive Officer, Exorigo-Upos
Wojciech Wieroński, Expert in the commercial sector, Member of the CIMA Council
Marek Złakowski, Digital & Customer Development Director, Jeronimo Martins Poland
Katarzyna Zubrzycka, Head of Merchant and Acquirer CEE, VISA

Moderator:

Michalina Szczepańska, Editor in chief, Handel magazine, VFP Communications

13:30 – 14:20 Employee journey and building employee experience Debate:

Managing employee experiences. Employee Experience and Employer Branding
Focusing on an employee from a longtime perspective
Aiming at the development of employee’s competences
Mapping the employee journey and managing their experiences
Change of transactional model into a relational model
Employer's responsibility
Facilitation of work thanks to technological solutions
Optimization of store processes and planning work time
Keeping employees and growing “war for talents”

Invited speakers:

Karolina Cikowska, Country Lead, Upwardly Global
Joanna Czuchnowska, HR Director, Media Markt Saturn
Kalina Kordalska, Director of the Employee Relations Department, Kaufland

Moderator:

Kinga Kurysia, Sub-Editor, Magazyn Rekruter

9:20 – 10:20 AM How not to fall into the traps of optimisation? CEOs Debate:

Growth through optimisation
How not to fall into the traps of optimisation while ensuring business continuity and nurturing business growth, e.g. through investment or innovation?
New business models and challenges. How to remain resilient and how to build value in the industry in difficult times? What direction is the trade market going in?
How to identify cost drivers. What actions should networks take to be more cost-optimal?
How to implement long-term actions in business processes and thus build business value and achieve the desired goal?
How does technology enable cost rationalization?

Speakers:

Wojciech Czernek
CEO,
PHZ Baltona

Marek Moczulski
CEO BAKALLAND 2014-2019, CEO, DG Marek Moczulski

Edyta Tkaczyk
CEO,
E.Leclerc Lublin

Jacek Palec
CEO,
Frisco.pl

Marcin Walendowski
Managing Director Finance, Board Member,
Media Saturn Holding Polska

Janusz Włodarczyk
Board Member for Sales,
Lidl Polska

Moderator:

Piotr Mazurkiewicz
Journalist,
Rzeczpospolita

10:45 - 11:25 AM Price management and margin optimisation Debate:

Creating and leveraging new customer touch points with the retail chain's brand in X-commerce, stationary network on the basis of analysis of the customer's purchase path
What does it give to have both stationary stores and X-commerce - real-time tools in both stationary stores and online channels (in the area of supply chain, customer communication)
Entering Marketplace - is it an improvement for everyone?
What processes should be automated, what results should we expect from automation?
Digital Transformation. Is it worth betting on out-of-the-box solutions - when to build your own? The biggest challenges encountered in transformations

Speakers:

Anna Krawczyk
Senior Commercial Executive,
NielseniQ

Patrycja Sass-Staniszewska
President, Chamber of the Electronic Economy

Ewa Starkiewicz
Head of Digital,
Leroy Merlin

Maciej Wypych
Director of Strategic Projects of the Commercial Department,
Castorama Poland

Moderator:

Rafal Reif
Head of Fashion & Retail Poland, Director, Accenture

12:20 - 1:00 PM And that I won't leave you... building and managing customer relationships in the digital age Debate:

How to understand customer needs?
How to adapt CX to the changing needs of customers in the digital age?
Customer optimisation i.e. thinking in terms of investment rather than cost. How to contribute to customer growth and customer retention strategies?
Inclusive Customer Experience not only in optimizing the customer's buying process, but as enhancing the customer's value and increasing the shopping basket.
Customer segmentation and personalisation. How to improve the customer experience.
Personalising the shopping experience - how does technology help increase the size of current and future shopping baskets, maximise margins and strengthen customer loyalty?
Building a sense of customer security in the digital shopping process?
Seamless payments - how can the development of payments meet customers' growing demands for convenience and security throughout the shopping path?

Speakers:

Karol Półtorak
Vice President of Development, Customer and Digital, CCC

Piotr Truszkowski
Head of B2B, Allegro

Szymon Wałach
Vice President of the Management Board, InPost

Jacek Żurowski
Regional Director for Central Europe, Zebra Technologies

Moderator:

Katarzyna Zubrzycka
Head of Merchant and Acquirer CEE, Visa

1:10 - 1:45 PM Time for smart retail - what technologies are changing the industry? Debate:

How does technology support and contribute to operational efficiency?
Which innovations will have the greatest impact on the retail landscape?
The DNA of innovation - how do you create a culture of innovation within a company? How can companies manage this?
Harnessing the potential of technology in retail development - AI, VR, ChatGPT, blockchain. What is already in place and used by companies in Poland?
Green transformation as a strategy and a way to positive business (energy efficiency, optimizing supply management, plastic reduction and producer responsibility)

Speakers:

Aneta Ciszewska
Environmental Manager, Jeronimo Martins Polska

Andrzej Grochowalski
CIO, Leroy Merlin

Adrian Kurowski
General Director of Visa in Poland

Konrad Synoradzki
Senior Manager, Product & Engineering, Allegro

Dawid Szymula
Field Sales Representative,
Google Cloud

Moderator:

Karol Tokarczyk
Digital Economy Analyst, Policy Insight

1:55 - 2:25PM Supply chain management from a technological point of view Debate:

Supply Management Optimization. What is the true value of supply chain optimization?
How to integrate entire value chains - from automation to delivery time and internal employee activities?
Warehouse investment strategies
Logistics industry perspectives

Speakers:

Piotr Dopierała
Director of Logistics and Supply Chain, Auchan Retail Poland

Igor Matus
Wiceprezes Zarządu ds. Zarządzania Łańcuchem Dostaw, CCC

Piotr Zastocki
Director of the Control Center, Kaufland Poland Markety

Moderator:

Łukasz Wysokiński
Managing Director Fulfillment, InPost

3:40 - 4:10 PM Process automation through the use of data Debate 2+1:

Data Technology. What opportunities does it bring for retail chains?
Data analysis and the use of algorithms - how to track customer movement?
Data optimization, enforcement, and use
Cybersecurity and how to effectively protect yourself from threats?

Speakers:

Maciej Czajkowski,
Agile PMO & OpEx Director
Frisco.pl

Artur Drobiecki
Head of Sales,
Limitless Technologies

Karim Sylla Dyrektor Analityki & Data Science, Grupa Żabka

Moderator:

Joanna Kowal
Data Science Manager, Allegro Pay

4:10 - 4:50 PM Effective optimisation of customer service Debate:

Effective optimization of customer service
Digitization in practice. How to deliver an exceptional customer shopping experience in an era of increasing automation and dehumanization of store operations
Hyper-personalisation. Using technology to create a connected and personalized shopping experience

Speakers:

Małgorzata Bochenek
Country Business Development & Digital Manager, IKEA Retail Polska

Piotr Lubiewa-Wieleżyński
Director of Commercial Formats and Concepts Department,
Carrefour Poland

Wojciech Wieroński
Group CFO, BoardMember, OTCF

Moderator:

Magdalena Czaczkowska
COO, Head of Strategy & Communication, Omnisense

6. RetailTec Congress Agenda

CONGRESS TIMEFRAME

THE AGE OF TECH - STRATEGIES FOR DEVELOPING MODERN TRADE

#RETAILTECH THE DIGITAL FACE OF RETAIL

UNDERSTANDING THE CUSTOMER IN THE DIGITAL AGE

GREEN TRADE PRACTICES AND ENVIRONMENTAL RESPONSIBILITY

#ARTIFICIAL INTELLIGENCE UNDER CONTROL

Detailed programme

DAY 1. 15th November 2022

BLOCK
STRATEGIES IN THE NEW REALITY

BLOCK
RETAIL SUPPLY CHAIN AND LOGISTICS

BLOCK
RETAIL TRENDS & INNOVATIONS

DAY 2. 16th November 2022

BLOCK
GREEN RETAILING

BLOCK
HUMAN IN RETAIL

CONSUMER - their experience and safety

EMPLOYEE - creating their experiences

AGENDA AVAILABLE SOON

Detailed programme

DAY 1. 15th November 2022

BLOCK
STRATEGIES IN THE NEW REALITY

BLOCK
RETAIL SUPPLY CHAIN AND LOGISTICS

BLOCK
RETAIL TRENDS & INNOVATIONS

DAY 2. 16th November 2022

BLOCK
GREEN RETAILING

BLOCK
HUMAN IN RETAIL

CONSUMER - their experience and safety

EMPLOYEE - creating their experiences

OPTIMISATION - THE NEW FACE OF THE FUTURE OF TRADE

Part 1:
INCREASED COMPETITIVENESS THROUGH COST OPTIMISATION

Part 2:
FOCUS ON THE CUSTOMER AND CUSTOMER LOYALTY

Part 3:
DIRECTION - INNOVATIONS

BEST PRACTICE SHARING SESSION

6. RetailTec Congress Agenda

CONGRESS TIMEFRAME

THE AGE OF TECH - STRATEGIES FOR DEVELOPING MODERN TRADE

#RETAILTECH THE DIGITAL FACE OF RETAIL

UNDERSTANDING THE CUSTOMER IN THE DIGITAL AGE

GREEN TRADE PRACTICES AND ENVIRONMENTAL RESPONSIBILITY

#ARTIFICIAL INTELLIGENCE UNDER CONTROL

Detailed programme

DAY 1. 15th November 2022

BLOCK STRATEGIES IN THE NEW REALITY

BLOCK RETAIL SUPPLY CHAIN AND LOGISTICS

BLOCK RETAIL TRENDS & INNOVATIONS

DAY 2. 16th November 2022

BLOCK GREEN RETAILING

BLOCKHUMAN IN RETAIL

CONSUMER - their experience and safety

EMPLOYEE - creating their experiences

AGENDA AVAILABLE SOON

Detailed programme

DAY 1. 15th November 2022

BLOCK STRATEGIES IN THE NEW REALITY

BLOCK RETAIL SUPPLY CHAIN AND LOGISTICS

BLOCK RETAIL TRENDS & INNOVATIONS

DAY 2. 16th November 2022

BLOCK GREEN RETAILING

BLOCKHUMAN IN RETAIL

CONSUMER - their experience and safety

EMPLOYEE - creating their experiences

OPTIMISATION - THE NEW FACE OF THE FUTURE OF TRADE

Part 1: INCREASED COMPETITIVENESS THROUGH COST OPTIMISATION

Part 2: FOCUS ON THE CUSTOMER AND CUSTOMER LOYALTY

Part 3: DIRECTION - INNOVATIONS

BEST PRACTICE SHARING SESSION

Follow our event

BLOCK
STRATEGIES IN THE NEW REALITY

BLOCK
RETAIL SUPPLY CHAIN AND LOGISTICS

BLOCK
RETAIL TRENDS & INNOVATIONS

BLOCK
GREEN RETAILING

BLOCK
HUMAN IN RETAIL

BLOCK
STRATEGIES IN THE NEW REALITY

BLOCK
RETAIL SUPPLY CHAIN AND LOGISTICS

BLOCK
RETAIL TRENDS & INNOVATIONS

BLOCK
GREEN RETAILING

BLOCK
HUMAN IN RETAIL

Part 1:
INCREASED COMPETITIVENESS THROUGH COST OPTIMISATION

Part 2:
FOCUS ON THE CUSTOMER AND CUSTOMER LOYALTY

Part 3:
DIRECTION - INNOVATIONS